Price Calculator

Calculate the recommended selling price based on cost and desired profit margin or markup.

Cost ($)

Calculate by

Margin / Markup %

Use Cases

Price products for retail
Set service rates
Optimize profit margins

Frequently Asked Questions

What is the difference between margin and markup?

Margin is % of selling price. Markup is % of cost. A 50% markup equals 33.3% margin.

How do I price a product with a target margin?

Divide the cost by (1 - desired margin). For 40% margin: cost / 0.60.

Should I use margin or markup when setting prices for my online store products?

Use margin for financial analysis since it relates to revenue, but use markup for quick cost-based pricing. Most retailers use markup for initial pricing then track margin for profitability.

How do shipping costs and payment processing fees affect my final product pricing?

Include shipping materials, carrier fees, and payment processor charges (typically 2.5-3.5%) in your product cost before applying margin or markup to ensure profitability.

Related Calculators

Margin Calculator Markup Calculator Profit Calculator